Meet Deedre, a GEICO associate who makes things happen

By on March 6, 2014 at 11:14 AM

Posted in: Marketing & Communications, Working at GEICO

Recently, I was on a conference call with Deedre and was impressed with her level of enthusiasm for what she does at GEICO. Then when I learned about her career progression, I was wowed; Deedre has progressed from call center representative to directing hundreds of strategic marketing partnerships.                       

Here is her GEICO story …

DeedreDDeedre D.

Director, Partnership, Affinity and Membership Discounts

Deedre joined the GEICO team in 1999, selling insurance over the phone to prospective policyholders. But when she wanted more, she began asking what she needed to do to move up at GEICO.

That’s when her manager encouraged her to go back to school. She then finished her bachelor’s degree in business at Florida Southern College and her career took off.

Since then, Deedre has worn many hats, including sales counselor, customer service coach, service supervisor then manager, training manager, planning manager and now director. 

What do you currently do at GEICO?

The short answer is that I sell GEICO auto insurance. The long answer is that I have a growing roster of more than 700 organizations with millions of members to whom we offer discounts.

I direct a multi-million dollar marketing strategy that generates auto policy sales from these members, using mail, radio, sports, social media, events, fairs and conventions, magazines and some random things like comedy shows.

How did you get to where you are today?

I took every special project I could get my hands on, which often meant working beyond my set schedule. I never said a job was too small for me. As I climbed up the ladder in management, I would still jump in and work beside my team. I also owned up to my mistakes. Saying, “That’s my fault, I’m sorry and it won’t happen again,” will earn you so much more respect than when you throw out excuses.

What is the “coolest” project that you have worked on?

This is impossible to answer. Every day I am working on cool projects and doing amazing things because of this job. I have traveled to Alaska and met National Geographic explorers, attended a formal dinner at the State Department and watched Hilary Clinton speak (up close), and even “rubbed elbows” with Wolf Blitzer, James Gandolfini and Vanilla Ice!

If you could tell someone ONE THING about GEICO, what would it be?

GEICO rewards hard work and a great attitude. The only barrier to advancement is yourself.

Are you involved in any of our community service events?

I introduced the Wounded Warrior Project to our CEO and we have been a strong supporter for several years now. I have also been a United Way coordinator, assisted the Lakeland Chamber with their annual fundraiser, and participated in the Heart Walk. Volunteering is so rewarding and I encourage everyone to do it – especially when they complain about their lives.

What advice would you give someone who is considering a career at GEICO?

Don’t hesitate – jump on board now and dream BIG! Your career at GEICO could move you into a job that didn’t even exist before. Don’t think that the only opportunities are the ones directly in front of you.

If you are interested in launching a career filled with potential, visit us at to learn more and apply. Once you get your foot in the door at GEICO, there’s no telling how far you could go!