The time’s always right to honor the military – especially this month

By on May 24, 2013 at 11:17 AM

Posted in: Odds & Ends

Who’s up for a quick U.S. military history refresher? Last Saturday, May 18, the United States observed Armed Forces Day. The U.S. has designated the third Saturday of May each year to honor military servicemen and servicewomen. Harry Truman led the push to establish a single day to thank military members for serving their country, and the holiday was officially announced on Aug. 31, 1949.

And on the last Monday of each May, we observe Memorial Day to pay tribute to the men and women of the U.S. armed forces who’ve paid the ultimate price in service to our country. The holiday’s roots can be traced to Decoration Day, which was initiated three years after the Civil War as a day for the nation to decorate the graves of the war dead with flowers.

Like many Americans, I don’t have to look far to find relatives who have served our country, both in war and peacetime. While I try to always be thankful for their service and sacrifice, these May days are important reminders for me to honor their contributions to our country.

I’m proud to say that my company also has great respect for the military. When GEICO (which stands for Government Employees Insurance Company) opened for business in 1936, military members were among the company’s first customers. And 25 years ago, GEICO initiated the Military Service Awards so we could show our appreciation in a tangible way.

These awards honor members of the military who have gone above and beyond the call of duty to contribute to their military and civilian communities by promoting drug and alcohol abuse prevention, fire safety and fire prevention or traffic safety and accident prevention. GEICO continued the tradition at this year’s ceremony on April 29 in Washington, D.C.

GEICO’s 2012 Military Service Award Winners

  • Air Force – Technical Sergeant Cecilia Cardenas
  • Army – Sergeant Aaron M. Morris
  • Coast Guard – Petty Officer Claude M. Morrissey
  • Marine Corps – Gunnery Sergeant Tina M. Kelly
  • National Guard/Reserves – Petty Officer Ivy Martin
  • Navy – Chief Petty Officer Christopher Phillips

For more information on GEICO’s long history with the military and the Military Service Awards, go to