Tag: April Fool’s

The GEICO Blog is now an arcade game

By on April 1, 2011 at 7:17 AM

April Fools’ Day is a day that tolerates practical jokes and general foolishness. And it gives my team a chance to do something extra fun on geico.com. But not every idea makes the cut. Like letting people play the old arcade game Asteroids on the GEICO homepage. Ok, so maybe flying around and destroying everything […]

Posted in: On the Web


GEICO’s CavemanCoaster: what goes up must come down … way down

By on April 1, 2010 at 7:17 AM

At the risk of giving Cavemen another reason to resent the company, GEICO plans to sponsor a new, world-class thrill ride, the CavemanCoaster. Although the location cannot be revealed yet as final details are still being negotiated, the CavemanCoaster is scheduled to open April 1, 2011. It will be 4,100 feet long, more than half […]

Posted in: Odds & Ends