Tag: 75th anniversary

Memory of the Month: I’ll huff and I’ll puff

By on January 31, 2012 at 10:53 AM

Each month, we share an image from GEICO’s past and invite you to exercise your caption-writing skills. We had such a good time with these photos from GEICO’s past during our 75th anniversary year, we’ve decided to keep this feature going. Here’s a summer-fun photo to brighten a late-January day! Today, GEICO employs more than […]

Posted in: Odds & Ends


Memory of the Month: Deep thoughts

By on December 29, 2011 at 11:19 AM

In honor of GEICO’s 75th anniversary, we’re sharing an image from GEICO’s past each month this year and inviting you to exercise your caption-writing skills. In this mid-1970s photo, there are clearly some Deep Thoughts going on in this group. But are they all on the same page? Maybe not. The fellow in the middle, […]

Posted in: Odds & Ends


Memory of the Month: Celebrate good times … come on!

By on November 30, 2011 at 3:55 PM

In honor of GEICO’s 75th anniversary, we’re sharing an image from GEICO’s past each month this year and inviting you to exercise your caption-writing skills. We’re coming to the end of our yearlong celebration of GEICO’s 75th anniversary, so it seems only appropriate that this Memory of the Month involves a photo of a celebration. […]

Posted in: Odds & Ends


Memory of the Month: They don’t make ’em like they used to

By on October 28, 2011 at 2:56 PM

In honor of GEICO’s 75th anniversary, we’re sharing an image from GEICO’s past each month this year and inviting you to exercise your caption-writing skills. In the late 1960s and early 1970s, with the company growing by leaps and bounds, GEICO executives realized that paper storage of policy information would eventually become impossible to manage. […]

Posted in: Odds & Ends


Memory of the Month: Look it up!

By on September 28, 2011 at 2:39 PM

In honor of GEICO’s 75th anniversary, we’re sharing an image from GEICO’s past each month this year and inviting you to exercise your caption-writing skills. Once upon a time – OK, it was up until the 1970s – GEICO underwriters would refer to the enormous rating manuals you see here to find the proper rate […]

Posted in: Sales and Service


Memory of the Month: A place for everything, and …

By on July 28, 2011 at 3:04 PM

In honor of GEICO’s 75th anniversary, we’re sharing an image from GEICO’s past each month this year and inviting you to exercise your caption-writing skills. These days, GEICO keeps most of its records electronically, but back in the 1970s, the business was much more paper-intensive. Records were stored in boxes – lots and lots of […]

Posted in: Odds & Ends


Memory of the Month: Mmm, mmm, good!

By on June 17, 2011 at 12:20 PM

In honor of GEICO’s 75th anniversary, we’re sharing an image from GEICO’s past each month this year and inviting you to exercise your caption-writing skills. They say an army travels on its stomach. Well, the same could be said of GEICO. Those who serve the military, as GEICO proudly has throughout its history, need to […]

Posted in: Odds & Ends


Memory of the Month: Smile when you say that!

By on May 31, 2011 at 1:51 PM

In honor of GEICO’s 75th anniversary, we’re sharing an image from GEICO’s past each month this year and inviting you to exercise your caption-writing skills. GEICO weathered a financial crisis during the mid-1970s; aside from the company’s earliest years, it was the most challenging time in GEICO’s entire history. The company took tough but necessary […]

Posted in: Odds & Ends


Happy birthday to us! GEICO is 75 years young

By on May 6, 2011 at 7:44 AM

See that fancy banner at the top of the page? We added it to celebrate our 75-year history. I actually wanted cake and ice cream, but I settled for the banner. Want to learn about how we got to where we are today? Take a road trip that starts from our humble beginnings in 1936 […]

Posted in: Marketing & Communications, Odds & Ends


Memory of the Month: All for one, and one for all!

By on April 28, 2011 at 4:09 PM

In honor of GEICO’s 75th anniversary, we’re sharing an image from GEICO’s past each month this year and inviting you to exercise your caption-writing skills. GEICO started as a family business – newlyweds Leo and Lillian Goodwin got the company off the ground, and Leo Jr. was a GEICO employee for a time as well. […]

Posted in: Odds & Ends


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