Category: Marketing & Communications

GEICO’s ‘Hump Day’ extravaganza hits the streets Nov. 13 – Wednesday, of course

By on November 12, 2013 at 12:27 PM

By guest blogger Tony Blue “Guess what day it is?” The catchy phrase used by the camel in GEICO’s “Hump Day” commercial has taken the country by storm; it has generated more than 17 million YouTube views. The TV spot is part of GEICO’s “Happier Than…” marketing campaign, which highlights the happiness of those who […]

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Hey, students! GEICO wants you to create the next ‘Don’t Drive Distracted’ music video and T-shirt

By on November 1, 2013 at 2:22 PM

GEICO’s annual safety contest is now underway! This year, we’re challenging students to use their creative skills to help spread awareness about the dangers of distracted driving through two new contests – music video and T-shirt design. High school students (grades 9-12) are eligible to create their own “Don’t Drive Distracted” music video using one […]

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Waving the flag at the GEICO 400

By on October 2, 2013 at 4:08 PM

A couple of weeks ago, NASCAR’s “Chase for the Sprint Cup” motored through Joliet, Ill., for the GEICO 400 at Chicagoland Speedway. Persevering through tough, wet conditions and a more than five-hour rain delay, Matt Kenseth beat his competition to the checkered flag to take home first place. As the race’s sponsor, GEICO was out […]

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GEICO announces winners of 2012-2013 National Safety Poster and Video Contest

By on May 15, 2013 at 2:36 PM

After poring through hundreds of submissions from across the country, the judges of GEICO’s  2012-2013 National Safety Poster and Video Contest  tallied their votes and selected the 18 winners of this year’s contest: Safety Poster Contest: Kiani Alvarez-Ranan, Kapolei, Hawaii Joy Chen, East Brunswick, N.J. Paul Gellerman, Grand Forks, N.D. Sarah Gellerman, Grand Forks, N.D. […]

Posted in: Marketing & Communications, Odds & Ends


GEICO introduces Garden Gnome Insurance: protection for your gnome, sweet gnome

By on April 1, 2013 at 7:04 AM

You’d be surprised how many weird insurance policies there are. Alien abduction insurance, for example, is real. GEICO doesn’t offer it, however, because we’ve been focusing our research on a much more practical product: Garden Gnome Insurance. You might not think you need Garden Gnome Insurance. But, I’m sure the first victim of a garden […]

Posted in: Marketing & Communications, Odds & Ends, Sales and Service


Don’t miss Free Family Nights at the National Children’s Museum

By on January 17, 2013 at 2:52 PM

If you’re looking for a place to take children to have fun, play and learn something new at no cost, then GEICO has an answer – at least for one night a month. GEICO is sponsoring Free Family Nights at the new National Children’s Museum at the National Harbor, located just outside Washington, D.C. Starting […]

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The GEICO Gecko goes behind the scenes

By on January 10, 2013 at 9:38 AM

How is a GEICO commercial made? What is it like to be the world’s most famous gecko? To answer these questions – and many more – the Gecko is taking you behind the scenes in his latest set of GEICO commercials. Taking a break from highlighting our 97% customer satisfaction rating, the Gecko denounces the […]

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Are you ready to enter The Gauntlet?

By on December 19, 2012 at 2:33 PM

You may be familiar with GEICO saving people money on their car insurance, but how about saving people from reality-show elimination? That’s the reality (pun intended) contestants are faced with as they compete in The Gauntlet, a new Web series powered by GEICO. In partnership with Roosterteeth and Blip Studios, The Gauntlet takes a lighthearted […]

Posted in: Marketing & Communications, On the Web


GEICO customer service brings delight to the masses

By on November 30, 2012 at 2:39 PM

Every day, GEICO associates all across the country are charged with a delightful duty: providing excellent customer service. In fact, delighting customers is a big deal for the company – so much so that we’re not happy just delighting the customers we talk to on the phone. Now, you can experience the delight of GEICO’s […]

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Federal leave cards – from paper to mobile app

By on November 20, 2012 at 7:47 AM

With a name like “Government Employees Insurance Company,” it’s no surprise that we’ve been providing federal leave cards since the 1950’s, when federal workers were the primary customers of GEICO. Today, federal employees can track their leave on the go with an app from GEICO. Simply download the app, enter your current sick and annual […]

Posted in: Marketing & Communications, On the Web


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