Category: Marketing & Communications

GEICO and Talladega Superspeedway: the new shake and bake

By on April 14, 2014 at 2:00 PM

Guest Blogger: Alex Danoff, Public Relations If Will Ferrell ever hits the racetrack to reprise his role as Ricky Bobby in a sequel to the hit 2006 movie, “Talladega Nights: The Ballad of Ricky Bobby,” the GEICO Gecko just might have a starring role. GEICO and Talladega Speedway have announced that the NASCAR Sprint Cup […]

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Use hoops fervor to improve your financial plan

By on April 3, 2014 at 11:17 AM

Considering the upsets in this year’s NCAA men’s basketball tournament, there’s a good chance your bracket isn’t going to win you a billion dollars, or any amount close to that. But don’t let those upsets ruin your financial plan. The kind of analysis that helped you determine which team will win this year’s tournament can […]

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GEICO announces plans to open fast food restaurant chain

By on April 1, 2014 at 10:11 AM

Fifteen minutes could save you 15 percent or more on car insurance. Everybody knows that. And soon, 1.5 minutes could save you 15 percent or more on your breakfast burrito.  Later this year, GEICO will open “Gecko’s,” a new chain of fast-food restaurants across the U.S. with the same values as our insurance products: big […]

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GEICO receives a ‘key to the city’ of Macon for United Way fundraising

By on March 18, 2014 at 11:40 AM

By Marvel Burgess, guest blogger, community relations For 10 years, GEICO’s regional office in Macon, Ga., has been United Way of Central Georgia’s top contributor. The organization uses the money it raises to fund 31 partner agencies that serve more than 100,000 people in the community. But last year, we outdid ourselves, raising more than […]

Posted in: Marketing & Communications, Working at GEICO


What’s ‘hump day’ really like at GEICO?

By on March 12, 2014 at 10:51 AM

By now, you have probably seen the GEICO “Hump Day” commercial. This clever 30-second ad has become a pop-culture hit with kids and adults alike, and has received more than 20 million views on the GEICO YouTube channel! These days, there isn’t a Wednesday that goes by without someone, somewhere hearing (or asking) the question, […]

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Meet Deedre, a GEICO associate who makes things happen

By on March 6, 2014 at 11:14 AM

Recently, I was on a conference call with Deedre and was impressed with her level of enthusiasm for what she does at GEICO. Then when I learned about her career progression, I was wowed; Deedre has progressed from call center representative to directing hundreds of strategic marketing partnerships.                        Here is her GEICO story … Deedre […]

Posted in: Marketing & Communications, Working at GEICO


This one’s for barking rights

By on January 29, 2014 at 12:22 PM

By guest blogger Tony Blue, public relations Animal Planet’s Puppy Bowl X comes to GEICO Stadium on Feb. 2 Have you noticed that GEICO has an affinity for animals? From the Gecko and Maxwell the pig to the rowing Guinea Pigs and the Camel, the company, its customers and associates have a general affection for […]

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GEICO’s ‘Hump Day’ extravaganza hits the streets Nov. 13 – Wednesday, of course

By on November 12, 2013 at 12:27 PM

By guest blogger Tony Blue “Guess what day it is?” The catchy phrase used by the camel in GEICO’s “Hump Day” commercial has taken the country by storm; it has generated more than 17 million YouTube views. The TV spot is part of GEICO’s “Happier Than…” marketing campaign, which highlights the happiness of those who […]

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Hey, students! GEICO wants you to create the next ‘Don’t Drive Distracted’ music video and T-shirt

By on November 1, 2013 at 2:22 PM

GEICO’s annual safety contest is now underway! This year, we’re challenging students to use their creative skills to help spread awareness about the dangers of distracted driving through two new contests – music video and T-shirt design. High school students (grades 9-12) are eligible to create their own “Don’t Drive Distracted” music video using one […]

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Waving the flag at the GEICO 400

By on October 2, 2013 at 4:08 PM

By guest blogger Alex Danoff A couple of weeks ago, NASCAR’s “Chase for the Sprint Cup” motored through Joliet, Ill., for the GEICO 400 at Chicagoland Speedway. Persevering through tough, wet conditions and a more than five-hour rain delay, Matt Kenseth beat his competition to the checkered flag to take home first place. As the […]

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