Archive: October 2011

Memory of the Month: They don’t make ’em like they used to

By on October 28, 2011 at 2:56 PM

In honor of GEICO’s 75th anniversary, we’re sharing an image from GEICO’s past each month this year and inviting you to exercise your caption-writing skills. In the late 1960s and early 1970s, with the company growing by leaps and bounds, GEICO executives realized that paper storage of policy information would eventually become impossible to manage. […]

Posted in: Odds & Ends


GEICO gears up for 25th Annual Safety Poster & Video Contest! Who’s in?

By on October 25, 2011 at 9:44 AM

By guest blogger Mary M., public relations Each fall, GEICO invites students across the country to use their imagination to create a message emphasizing the importance of safe driving. This year, we’re doing it again! GEICO is inviting all students (ages 6-18) to enter its 25th Annual Safety Poster & Video Contest. Students will have […]

Posted in: Safety and Insurance Issues


GEICO commercials: behind-the-scenes footage

By on October 19, 2011 at 3:54 PM

One of the requests we always get is for more footage from your favorite commercials. With our latest round of commercials, we went beyond the 30-second TV spots you’ll see. There are pictures, outtakes and more new content on geico.com. If you haven’t yet seen some of the new “Easier Ways to Save” commercials, here […]

Posted in: Marketing & Communications, On the Web


Guinea Pig Getaway – Watch the commercial; get the app

By on October 13, 2011 at 9:42 AM

From our “Easier Ways to Save”  ad campaign, we’re bringing you the next chapter in the saga about Guinea Pigs rowing a boat. In the commercial, a man tries to save money by teaching guinea pigs to row a boat to produce electricity. (Scroll down to watch the commercial!) Now, the Guinea Pigs have escaped […]

Posted in: Marketing & Communications, On the Web


Choosing a booster seat

By on October 6, 2011 at 9:58 AM

By Guest blogger Heather Li, associate editor, GEICO Now  magazine Is your child ready for an upgrade from car seat to booster seat? With a dizzying array of choices, some are better than others … but which one to pick for your precious cargo? Safety experts, such as the Insurance Institute for Highway Safety and […]

Posted in: Safety and Insurance Issues