By Zev Kanter on February 8, 2011 at 3:18 PM
Posted in: Marketing & Communications
Could switching to GEICO really save you 15 percent or more on car insurance? Is giving your Valentine a terrible gift a bad idea?
If that question doesn’t sound familiar, it’s because it hasn’t been asked on TV … yet. Watch Jimmy Kimmel Live tonight on ABC and you’ll see the answer. Jimmy is asking all of his fans — and GEICO’s — to give their loved one a terrible gift and tape their reaction, then upload it to Jimmy Kimmel’s YouTube page, here: www.youtube.com/jimmykimmellive. According to Jimmy, the best ones will be shown on his show.
Pretty cool, right? So, watch Jimmy Kimmel Live tonight and be on the lookout for the GEICO segment.